Kyochon chicken.

Commercial Property

Los Angeles, CA • 2024

Jump to: Planning • Final Look • About the Project

Planning

3D Rendering - Kyochon Chicken

Before - Kyochon Chicken

Layout Design - Kyochon Chicken

Final Look

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About the project

  • Creative Director - Jacqueline Eum

    Strategy & Branding - Kelly Min + Juniper Yang + Isaac Resurreccion

    Designer - Leen Assi + Jiyo Kwon + Seongyeon Song

  • Proposed new branding and store design for KYOCHON CHOCKEN, a leading Korean chicken brand.

    We proposed not just a design, but a business strategy, branding and design package for KYOCHON Chicken's successful entry into the US business.

    Proposed a new branding of the CHICKENOLOGY concept that spiced up & twisted the authenticity of KYOCHON chicken. Created a design that infused traditional Korean culture with the latest American culture.

  • Business Strategy

    Branding

    Interior Design

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